Job Details

Engagement Planner


Ref EU-002437
REGION United Kingdom
CITY/TOWN London - Head Office/SAH
DEPARTMENT Marketing & Communications
 


The Brand

Founded in 1856, Burberry is a luxury brand with a distinctive British sensibility and strong international recognition. Headquartered in London and listed on the London Stock Exchange Burberry continues to create new opportunities for growth and development.


The Role

Plan Marketing activity and campaigns based on insight from the product, brand, consumer and culture in order to effectively engage the luxury consumer.
 
Responsibilities:
 
  • Interrogate the category from a varierty of angles: product, brand, competitors, consumer
  • Create Marketing & Communications strategies that propel the brand
  • Understand merchandising range plans and key product category growth drivers with Merchandisers / Product Strategy
  • Develop both project and tactical briefs to support various initiatives
  • Create multi-channel comms plans in partnership with Corporate Marketing Functions
  • Evaluate the success of strategies, initiatives and campaigns


The Person

The ideal candidate will have:
 
 
Qualifications:
 
  • Excellent communication skills – ability to present at all levels
  • Hardworking, ambitious and self-motivated
  • Ability to work in a highly pressurised environment and to evaluate new ideas in a complex and dynamic business/industry
  • Strong networking and leadership skills
  • Extremely organised with a strong focus on accuracy
  • Ability to multi task
  • Good team player
  • Flexible working hours
 
Experience:
 
  • Solid experience developing Marketing/Communications strategy
  • Background in Marketing, advertising agency, brand consultancy or market research.


From the moment that you join our team we aspire to make your employment experience a memorable and engaging one. Our people are passionate and proud of Burberry and our product; this energy, attitude and spirit define us. If you are energetic, hardworking and thrive in a collaborative and fast paced environment then please apply with a CV and covering letter, stating your salary details and notice period.


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